Dec 12, 2018
This week we begin with a Q&A forum question from Tina, a listener: What do you think of using Facebook for marketing? Chef Andres says that Facebook is great for marketing because you can target your specific market on Facebook. Marketing is expensive but Facebook marketing can be affordable if you manage your marketing strategy well. Listen to the podcast to hear the full response and email us at info@Chefpreneurprogram.com or join the private Chefpreneur Facebook group to ask any questions you would like answered on our podcast.
This week, Chef Andres takes listeners on his career journey. He was interested in cooking at a young age. His grandmother lived with his family. She was from Chile and used to make the most wonderful foods. He remembers smelling fresh baked bread daily and she always made everything from scratch. All she had was a small, white tea cup for measuring. At 10 years old, Chef Andres became more and more interested in becoming a professional chef. He used to watch Great Chefs of the World on PBS and was truly inspired by the great chefs the show featured. During this time, his parents split and he moved to Iowa with his mother. Between the 7th and 8th grades his mother got into a devastating car accident that left her in a coma for quite some time. He went to live with his grandparents and remembers the amazing work ethic of his grandfather. He wanted to be like his grandfather. Eventually Chef Andres was able to move back with his mother while she recovered but he had the responsibilities of taking care of her. He wrote checks to pay the bills, grocery shopped, and spent time encouraging her. He went to culinary school in San Francisco and graduated at 17 years old.
He had met his wife, Danielle, in High school while living in Iowa and when he returned after graduating from culinary school they married at a courthouse and then moved to Chicago. He worked in fine dining restaurants and hotels and was eventually hired to work at the Ritz Carlton. He worked his way up to one of the leading chefs in that hotel, the assistant garde manger chef. He and his small family visited San Diego one year and since Chicago was cold and the winters were pretty miserable, Chef Andres transferred to San Diego where he and his family could enjoy warm winters like the one they experienced when they visited. He eventually applied for a sous chef position at another high end hotel in San Diego county. He got that position, then he went on to open a Hilton resort property, and then became the executive sous chef of another high end hotel in the area. He always wanted to start his own business so he started a catering and farmer’s market business but found out very quickly that farmer’s markets are difficult businesses to earn a profit. Throughout that time, he worked in many jobs as he ebbed and flowed and navigated the waters of running his own business. Eventually his current business was born and now Chef Andres looks forward to teaching others how to own a successful personal chef business just like him. He is concerned with the actual success of those who want to become personal chefs and looks forward to the launch of the Chefpreneur program.
Stay tuned each week as Chef Andres guides listeners through the process of becoming personal chefs. The Chefpreneur Facebook Group was created to give you the support you need to follow your dreams. It won’t be easy (It can be overwhelming at times), but it will be well worth it. Chef Andres is hard at work perfecting the Chefpreneur program so that you will have all the tools you need to get started at your fingertips. The program is coming soon, but in the meantime, work on naming your business, getting licensed, and all the other items discussed in the Chefpreneur e-book.
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